FOR IMMEDIATE RELEASE
If you’re a mum considering starting or already running your own business then you’re in good company. Mums who run their own business contributed £4.4bn to the UK economy in 2008 with more and more mums deciding that working from home gives them the best work/life balance.
Susan Odev, entrepreneur, mother and co-author of ‘Mum Ultrapreneur: 8 essential secrets to starting, running and building a successful mum-based business’ says: “Despite all the recent media interest and the creation of titles like ‘Lipstick Entrepreneur’, ‘WAHM’ which stands for ‘Work At Home Mum’ and ‘Mumpreneur’, it’s a myth to believe business acumen amongst women and mothers, in particular, is
a new phenomenon.”
She continues, “Looking back through history it would be hard, well probably impossible to find an era where mothers did not work. Mothers, at all levels of society, have had to be enterprising to further their ambitions for their family or, more often, to survive.”

